This article outlines my graduating capstone project from my UX Design program at MICA. It showcases a detailed overview of my research goals, methodologies, findings, and ultimately a proposed PlayStation 5 user interface. I hope this article is informative to all, but specifically for those that are new to UX.

High-level project goal

My intent for this project is to design a hypothetical interface for the PlayStation 5 that improves upon the PS4 interface. Based upon qualitative and quantitative research, these improvements aim to increase the overall usability and satisfaction for the player.

Project goals

  1. Research the usability of the…

Researching possible solutions to solve issues within Black Rifle Coffee’s user purchasing experience. This case study outlines my process, findings, and design concept.

An animated gif displaying the new product search landing page.
An animated gif displaying the new product search landing page.

I’ve been a fan of BRCC for many years (long before my adventure into UX Design). However, every time I used the website to purchase coffee something felt off, but I couldn’t put my finger on it. It wasn’t until I began studying UX Design at Maryland Institute College of Art that I had the confidence and skillset to explore this problem. So I pulled on my cowboy boots, nested my pomeranian into her bed, and set out to explore these two guiding ideas:

  1. Research the usability of Black Rifle Coffee Company’s e-commerce website.
  2. Specifically, research how might the user’s…

Ian Kelley

Jr. UX, UI, & Graphic Designer with a penchant for cowboy boots and Pomeranians.

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